The group is primarily engaged in four business areas, including online reading platform services, digital marketing services, online games publishing services, and other digital content services. The net proceeds from the Global Offering will be utilised to enhance Easou Technology’s R&D capabilities, expand its online games publishing services as well as digital marketing services, and reinforce its strength as a third-party online literature platform.
The Appleby team was led by Partner Chris Cheng and assisted by Legal Executive Connie Wu. Chris commented, “We are delighted to have assisted Easou Technology in this strategic transaction and helped further expanding their business.”
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